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Meet The Baker

SHIRA BERK, Founder

A mom, native New Yorker, and founder of Goodie Girl Cookies, I began my quest in 2010 to create an all-natural, super delicious line of cookies that are AMAZINGLY gluten-free. Aimed at everyone who loves cookies while still accessible to the 30% growing population who avoid gluten.

Based in Tribeca, NY, Goodie Girl specializes in creating gluten free cookies with surprising flavors and exciting twists on cookie classics that evoke the fantasy of childhood. We make better-than-the-original Thin Mints named Mint Slims, crunchy Toffee Chaos , quirky Quinoa Chocolate Chip and more!

Shira began baking in a home kitchen, grew to use an entrepreneurial kitchen incubators and a contract bakery until May 2014. Goodie Girl then partnered with renowned Toufayan Bakery, one of the most prominent family bakeries in the county. We're proud to be the little sister to this incredible family.

Today, we can provide everyone, including the gluten-avoidant, with perfect cookies for the on-the-go lifestyle. As a woman-led business, we demonstrate the inspiring energy of NYC, where, in one year, an idea like yummy gluten-free cookies can go from the small time to the big time, primed to reach a hungry wide market. Glamour, Martha Stewart Living, and Huffington Post agree: our Goodie Girl Cookies are delicious! With this serious buzz, we are poised to explode – Next to a store near you.

Meet Your Gluten-Free Snack Maker: Goodie Girl Cookies

Tell us about you and please tell people about us.


LAUREN GROWNEY, Product Manager

It all started at a family run bakery, where she worked all through high school and college. It wasn’t just a job, it became an important stepping stone in Lauren’s life. With her brother, an awarded NYC chef, by her side, food was a family tradition. Working for a small business, supporting the community and being able to watch something grow right in your hands created entrepreneurial spirit in college. Being a part of the food industry is not a job, it’s a lifestyle and she’s passionate to be a Goodie Girl! 



MICHELLE SUAZO, Branding & Packaging

Michelle Suazo is the founder of IndigoPark, a brand strategy and design firm based in Baltimore, MD. She has created campaigns and design solutions for a number of international clients in a wide range of industries from Goldman Sachs and J.P Morgan Chase to trend-setting fashion and cosmetics brands like Saks Fifth Avenue and Revlon. She has also developed a food rescue system that is launching in MD called MyFoodBridge.org. Prior to IndigoPark, Michelle was creative director of the interactive design team of Grey Advertising. She provided brand strategy and design for GOODIE GIRL COOKIES experience. 



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